Sunday, July 15, 2012

HISTORY OF MAKEUP Estée Lauder


 “I was a woman with a mission and single-minded in the pursuit of my dream.”--Estée Lauder

In 1946, a Queens-born beauty wonder entered the competitive business of beauty products. Decades later, her name would become synonymous with a cosmetics empire!

Estée Lauder dreamed of becoming a scientist specializing in skin care products after her uncle, John Schotz, came to live with her family. John was a chemist who specialized in skin care products, and showed a young and very eager to learn Estée the ropes in a makeshift laboratory they created behind her home.
 
After marrying Joseph Lauter, Estée still had the urge to make her impact in the beauty industry. She continued concocting creams on her kitchen stove, working with different formulas to achieve the perfect skin care regimen. To further market her product, Estée hosted demonstrations and makeovers and New York City salons, hotels, and even on the subway and the streets. She soon become a fixture at the hottest New York galas!
 
Her company, which she built from the ground up, remained prosperous throughout the 80s and 90s, eventually landing her has the third largest cosmetics company in the United States. By 1999, 50 percent of all beauty items sold were Estée Lauder!
 
Now retired, Estée Lauder can relish in the success of the beauty business she created decades ago, which is sold in high end department stores across the world. Estée Lauder is also the proud owner of such esteemed brands as Smashbox Cosmetics and Tory Burch LLC.

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