Friday, August 26, 2011


MAKE UP FOR EVER ACADEMY is opening in New York in 2012!

The brand was founded in 1984 by Jacques Waneph and Dany Sanz. At that time the world of fashion was rapidly growing, and was in needs of new colors and creativity. The first shop of Make Up Forever was opened in Paris. The main goal was to put together the best possible extensive palette with required texture color and products. Make up Forever became the most fashionable hub of makeup professionals across the world soon after its arrival.

Today, with more than 1,400 products including 125 shadows, 100 lipsticks, and products for body painting and special effects.

The pro artist community is the core of the MAKE UP FOR EVER culture and the ALLIANCE represents commitment to that community! For artist inquiries about the MAKE UP FOR EVER ALLIANCE, please contact Michael DeVellis at

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