Wednesday, August 26, 2009

making up project runway style

"project runway" season 4 winner Christian Siriano is no stranger to branding; after all, it was his quirky style of dress, hair (the bi-level fashion hawk, as he's been known to call it) and talk, ("fierce" and "ferosh" to name a few), that garnered fans and allies alike as he took the crown with his stunning Fashion Week premiere at the ripe age of 22.

so it goes without saying that christian isn't exactly afraid of branching out -- which was apparent with the premiere of his limited edition makeup line through Victoria's Secret.

the Christian Siriano collection is his debut in the beauty industry, featuring Egyptian-inspired packaging and colors. creating a collection in a saturated market may seem risky; but as we learned at the NYC premiere, it's just another world that Christian manages to conquer.

we love the Kajal Eye Liner, which features a thicker pen to make a darker line for perfect cat eyes. fierce!

Christian Siriano Collection at Victoria's Secret

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